The first exhibition was organised by Guangdong International Science & Technology Exhibition Company (STE) in 2003. A strategic cooperation with Messe Frankfurt to co-organise Prolight + Sound Guangzhou was established in 2013, which aims to uphold its position as a comprehensive industry platform through featuring a whole spectrum of products from the sectors of pro audio, lighting, stage equipment, KTV, parts & accessories, communication & conferencing, as well as projection & display. Over 21 years, PLSG has become one of the most influential trade fairs for the entertainment and pro AV industry in China today.
The 21st edition of PLSG will be held from 22 – 25 May in Area A, China Import & Export Fair Complex.
Discussing the fair’s role as the most important event for the industry at the beginning of the calendar year, Mr Richard Li, General Manager of Messe Frankfurt (Shanghai) Co Ltd, says: “Prolight + Sound Guangzhou not only supports the industry on the road to recovery, but also embraces changes in the evolving entertainment ecosystem. Blending technology, culture and creativity, a series of fringe events are held this year under the ‘Tech meets Culture’ concept, including the PLS ‘Unicorn Series’: ‘Xtage’ and ‘Immersive Entertainment Space’ as well as the ‘Spark Rebirth: Immersive Interactive Showcase’. Through these interactive showcases, industry players are shown cross-market business opportunities, helping them understand new system integrations and the industry’s next technological leap.”
Discussing the fair’s 20th anniversary, Mr Hongbo Jiang, Director of the Guangdong International Science and Technology Cooperation Centre, adds: “Since its debut in 2003, the goal of Prolight + Sound Guangzhou has been simple: to meet the industry’s needs with a professional trade fair in close proximity to Guangdong, the manufacturing base for pro audio and lighting equipment. This 20 edition milestone is testament to the trust that participants have placed in the fair over the years. As always, we strive to provide a high quality platform for industry peers to network and showcase the latest innovations and technologies, and this year is no exception.”
Strategic hall planning delivers a ‘professional’ and ‘complete’ layout
Visitors to this year’s fair can expect a strong collection of brands and exhibitors. Focusing exclusively on professional audio, Area A is the place to find new product showcases alongside live equipment demonstrations, with the new Audio Brand Name Hall 3.1 conveniently positioned adjacent to the 4.0 outdoor line array.
To reflect the growing significance of online streaming, this year the communication & conferencing and multimedia systems & solutions halls located on the second floor have expanded to 4 halls (halls 2.2 – 5.2). Meanwhile, 3 halls in Area B present a wide range of solutions and equipment from the lighting segment, including intelligent stage lighting, LED stage lighting, immersive virtual technology, stage art integrated performance systems, and automatic lighting control systems.
Many first-time exhibitors have signed up to showcase their latest technologies and innovations, such as ACE, AVCIT, Clear-Com, GTD, Hertz, MusicGW, Omarte, Pioneer DJ, Sennheiser, Tico and Voice Technologies. Other big names include Audio Center, Audio-technica, Bosch, Bose, Charming, Concord, d&b audiotechnik, DAS Audio, DMT, EZ Pro, Fidek, Fine Art, Golden Sea, Gonsin, Harman International, High End Plus, Hikvision, HTDZ, ITC, Logitech, Longjoin Group, NDT, PCI, SAE, Taiden, Takstar, Yamaha and more.
Tech meets culture’ themed showcases to deepen cultural appreciation
As one of the highlights of the fair, three showcases will demonstrate how AV installations can transform any space and add value to cultural experiences.
● PLS Series: Xtage – Explore. Dream. Discover in time
Deploying atmospheric lighting and visuals to create a unique aesthetic experience and encouraging participants to connect with their inner spirit.
● PLS Series: Immersive Entertainment Space
Going beyond traditional karaoke to bring a new sing-along experience to visitors, this showcase pairs high quality visual and sound systems with modern entertainment facilities and party arrangement services.
● Spark Rebirth: Immersive Interactive Showcase
The goal of this showcase is to promote innovation in the cultural tourism sector, and to explore the combination of ‘technology + culture’. Through a new ‘technology, culture, exhibition and tourism’ paradigm, the organisers intend to promote the cultural tourism industry to a new height and build a new ecosystem for innovation.
Post time: Dec-05-2022